International Broadcasting Convention, AMSTERDAM, Sept. 11, 2014 – SanDisk Corporation (NASDAQ: SNDK), a global leader in flash storage solutions, today launched its 512GB** SanDisk Extreme PRO SDXC UHS-I memory card, the world’s highest capacity SD™ card on the market. The new offering is designed to meet the demands of industry professionals who require the most advanced gear available for shooting 4K Ultra High Definition (3840x2160p) video, Full HD video (1920x1080)1 and high-speed burst mode photography.
“As an industry leader, SanDisk continues to push the boundaries of technology to provide customers with the innovative, reliable, high-performance solutions they have come to expect from us,” said Dinesh Bahal, vice president, product marketing, SanDisk. “4K Ultra HD is an example of a technology that is pushing us to develop new storage solutions capable of handling massive file sizes. The 512GB SanDisk Extreme PRO SDXC UHS-I card is a tremendous advancement that enables professionals to reliably store more content on a single card than ever before.”
Since SanDisk unveiled its first 512MB SD card in 2003, capacity demands have increased exponentially and the new 512GB SanDisk Extreme PRO SDXC UHS-I card represents a 1,000-fold capacity increase in just over a decade, yet maintains the same size footprint. SanDisk’s most powerful and highest capacity SD UHS-I memory card yet, the 512GB card delivers write speeds up to 90 MB/s* and UHS Speed Class 3 (U3) recording speed for high resolution, real-world color and stutter-free 4K Ultra HD video1. Transfer speeds up to 95 MB/s* move data quickly for efficient post-production workflow.
The 512GB SanDisk Extreme PRO SDXC UHS-I card delivers both the speed and capacity needed to support 4K Ultra HD video capture, enabling users to shoot tremendous amounts of content without disrupting the moment.
The new offering comes with key features designed for pro-level action:
SanDisk Extreme Team member Sebastian Devaud, renowned director and producer, relies on cutting edge technologies to continuously advance his productions. “I am always interested in new technologies to help improve how I work and the quality of my results,” said Devaud. “With higher capacities, I have greater flexibility to capitalize on the moment and let the camera roll without worrying about the performance of my equipment.”
“The new 512GB SanDisk Extreme PRO UHS-I card offers incredible speed and capacity,” said Grant Petty, CEO, Blackmagic Design. “Our Pocket Cinema Camera customers shoot in every type of circumstance and location, and get amazing wide dynamic range RAW images capturing the brightest highlights and darkest shadows at the same time. The additional capacity of the SanDisk Extreme PRO UHS-I card will extend the creative freedom for our customers shooting in RAW and open up the ability to use wide dynamic range RAW files with even more productions.”
The SanDisk Extreme PRO UHS-I SDHC/SDXC memory cards are available worldwide in capacities of 512GB, 256GB and 128GB. The 512GB Extreme PRO SDXC UHS-I card will be available for $799.99 (MSRP). For more information, please visit www.SanDisk.com.
SanDisk will be showcasing its newest offerings at IBC, Stand 11.C65, Hall 11.
SanDisk Corporation (NASDAQ: SNDK), a Fortune 500 and S&P 500 company, is a global leader in flash storage solutions. For more than 25 years, SanDisk has expanded the possibilities of storage, providing trusted and innovative products that have transformed the electronics industry. Today, SanDisk’s quality, state-of-the-art solutions are at the heart of many of the world's largest data centers, and embedded in advanced smartphones, tablets and PCs. SanDisk’s consumer products are available at hundreds of thousands of retail stores worldwide. For more information, visit www.sandisk.com.
© 2014 SanDisk Corporation. All rights reserved. SanDisk, RescuePRO and SanDisk Extreme PRO are trademarks of SanDisk Corporation, registered in the United States and other countries. The SD, SDHC and SDXC marks are trademarks of SD-3C, LLC.
Not all devices support SDXC. Check with device manufacturer for more details.
* Up to 95 MB/s read speed. Write speed up to 90 MB/s. Based on internal testing; performance may be lower depending upon host device. 1MB=1,000,000 bytes.
** 1GB=1,000,000,000 bytes. Actual user storage less.
1 4K Ultra HD (3840x2160) and Full HD (1920x1080) video support may vary based upon host device, file attributes and other factors. See: www.sandisk.com/HD UHS Speed Class 3 designates a performance option designed to support 4K Ultra HD video recording with enabled UHS host devices.
2 See product packaging or www.sandisk.com/proof for additional information and limitations.
3 See www.sandisk.com/wug
4 Registration required; Terms and conditions apply.
This news release contains certain forward-looking statements, including expectations for markets, products, industry trends and customers that are based on our current expectations and involve numerous risks and uncertainties that may cause these forward-looking statements to be inaccurate. Risks that may cause these forward-looking statements to be inaccurate include among others: the market demand for our products may grow more slowly than our expectations or our products may not be available in the capacities that we expect or perform as expected, or the other risks detailed from time-to-time in our Securities and Exchange Commission filings and reports, including, but not limited to, our most recent quarterly report on Form 10-Q and our annual report on Form 10-K. We do not intend to update the information contained in this news release.